The Dead Dance
An original poster for The Dead Dance, Lady Gaga's song from the series Wednesday, inspired by classic horror movie posters.
About the project
The Dead Dance, Lady Gaga's song for the series Wednesday, has a dark and theatrical mood that called for an image to match. I created an original poster inspired by classic horror movie posters, with an aged texture, saturated pink, purple and green tones and lettering that recalls the titles of old monster movies.
The composition places the artist at the center, with her hands over a crystal ball, surrounded by dolls and masks that reinforce the sense of mystery and strangeness. The credits at the bottom complete the language of a movie poster.
To show the piece in use, I applied the artwork to a vinyl record sleeve and to a music player screen, showing how the identity works across different formats.
